The interiors of an abandoned plane have been transformed into a retail store dressed in all-over orange in Alor Gajah, Malacca, Malaysia.
The project, called Coach Airways Store and Café, was designed by the Shanghai- and Kuala Lumpur-based architecture firm Astronauts and trainers in New York to provide a sense of the illustrious golden age of air travel in the 1970s.
The 420 square meter project was conceived as a renovation of the interiors of an abandoned Boeing 747 jumbo jet. The design adds a retro-futuristic ode to 1970s air travel.
The orange color is enhanced by bright lights and clean, light-colored surfaces and details.
The store also has a small circular-shaped café on the back side of the plane.
The forward section of the aircraft has a first class cabin that serves as a store, while other sections include a retail class 1 cabin and a retail class 2 cabin, which serves as an extension of the store.
At the back there is a Coach Airways café to serve its customers. Cashier and stock rooms are located between the retail class 2 cabins and the café.
“The aircraft’s design pays tribute to the illustrious golden age of air travel in the 1970s, and weaves together retro-futuristic elements for a unique experience,” he said. Astronauts.
“The aircraft has four pilot cabins with design cues and a color palette that would look perfectly at home on a Wes Anderson movie set,” the company added.
The journey with Coach Airways begins in the First Class cabin. Here passengers are greeted with a two-seater cockpit, accompanied by 12 vintage passenger seats where guests can enjoy the fantasy of piloting an airplane while enjoying first-class service.
Mesh glass floors combined with warm lighting and membrane ceiling lights add an elegant aesthetic to create a sense of balance between old and new.
As the journey continues, cabins two and three reveal themselves as carefully curated retail spaces. The booth’s curved, pastel walls are a combination of a nostalgic, fun, and immersive shopping trip.
However, the heart of the aircraft beats in cabin four, which is home to the charming Coach Airways Café. Covered in full orange, this space invites occupants to enjoy delicious cuisine and relax, surrounded by an ambiance that evokes the essence of a bygone era.
A marvel of time travel in the sky, Coach Airways transports visitors to an era when air travel was synonymous with sophistication and grace.
Seamlessly blending the glamor of the golden age of the 1970s with the allure of retro-futurism, this Boeing 747 project delivers an unforgettable experience that celebrates the beauty of design and the magic of flight.
Step aboard and embark on a timeless journey of elegance, as Coach Airways redefines the boundaries of design and storytelling within the wings of an iconic aircraft.
Pivotal program functions
Astronauts previously designed a beauty store that features Soft thin weave made of Soft white layers of fabric to reflect the brand’s first product in Kuala Lumpur, Malaysia.
The company designed Urban Bloom Store Which looks like a “photo of a living tree” in Putrajaya, Malaysia.
Project facts
project name: Coach Airways Store and Café
Architects: New York coach and spacemen studio
location: Alor Gajah, Malacca, Malaysia.
Main architects: Edward Tan
Completion of the year: 2023
Total built area (sqm): 420 m2
All photos © David Yu Photography.
All graphics © Coach New York and Spacemen Studio.
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