Hailey Bieber declared this summer her “Strawberry Girl,” and who do we have to argue?

The model, founder of Rhode Beauty, and wife to singer Justin Bieber kicked off the trend with “strawberry girl” makeup. Hailey’s viral look starts with a base of simple leather, to which the model adds bright red blush and glossy lip gloss.

Ever since Hailey Bieber popularized the “strawberry girl” trend, interior designers have followed suit. The neutral beauty look has led to an explosion of soft pink and red interiors in homes and across social media. Experts love this happy and fun interior design trend.

(Image credit: Kate Guinness)

We spoke to interior designers, home décor brand ambassadors, and decorating experts to get the inside scoop on the look. And they unanimously said that the pink and red inspired look trend is here to stay.

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